Strengthening US Sales Outreach for a Digital Marketing Firm with SIP Trunking, US DIDs and CRM Integration

The client required dependable US call connectivity to support international sales outreach, with calling integrated into its existing CRM.

The main challenge was unreliable US call connectivity with previous vendors, which affected the client’s international sales outreach and its ability to engage customers effectively.

• Resolving unreliable US call connectivity experienced with previous vendors
• Supporting international sales outreach and customer engagement
• Providing US numbers for outbound sales calling
• Integrating calling with the existing CRM

Viva addressed the client’s needs with SIP Trunking and five US DID numbers, integrated into the client’s existing CRM.

SIP Trunking Infrastructure:

• Implemented SIP Trunking to support outbound calling to the US

US DID Provisioning:

• Provisioned five US DID numbers for international sales calling

CRM Integration:

• Integrated the service into the client’s existing CRM
• Streamlined outbound sales calls and international customer communication

• Successful testing demonstrated improved US call connectivity
• Delivered reliable service performance
• Enabled smoother international sales operations
• Supported more efficient customer outreach

The client is extremely satisfied with the solution provided by Viva.

Viva specialises in voice and data solutions, with a significant focus on Cloud Telephony, WhatsApp for Business, Contact Centres, Internet Leased Lines, AI Voice Bots, Chatbots and Work-from-Home solutions for enterprises.